For the fourth time, the Mercedes-Benz factory invited girls from high schools and vocational institutes from the Jawor district to participate in the “Girls Go Technology” program. The aim of the project is to show young women that technology and science (STEM) are within their grasp and can offer an excellent opportunity towards their professional lives. The program has been implemented and run by Mercedes-Benz Manufacturing Poland since 2018 and has already gained recognition in national competitions and won the Brązowy Spinacz (award of the Public Relations Companies Association) and 1st place in the PR Wings competition, in the corporate PR category.
„Girls Go Technology” is a two-stage project. The first stage determines the potential and talents of the participants. Students from the Wincenty Witos School Complex in Bolków and the District Centre for Vocational and Continuing Education in Jawor became acquainted with the idea, the project program, the history of the Mercedes-Benz brand, and could learn more about a modern engine and battery factory that operates “next door” at the organizational meeting . They had the opportunity to talk about professions of the future, the role of women in professions stereotypically considered as “male” and their talents with specialists: Marlena Biadała-Domino (PR, Mercedes-Benz Manufacturing Poland) and Beata Wolska (HR, Randstad). Girls interested in “taming” the technology will be invited to the second stage of the project, which consists of a series of 5 meetings from November 2021 to March 2022. Workshop participants will learn how to use databases, learn about planning tools and generate ideas, and take part in a real programming project. They will write a business plan and learn how to implement it, become acquainted with the methods of self-presentation, and workshops will allow them to move to virtual reality and experience what VR is. In addition, specialists invited by Mercedes-Benz Manufacturing Poland will show girls how to efficiently navigate the labor market.
– Previous editions of “Girls Go Technology” showed that after the program, on average 1/3 of the participants from the workshops declared their willingness to continue their education after graduating from high school as they did not have such a plan before. Many of them are considering taking a better-paid job in industry or within technical professions. We are extremely pleased and proud that each new edition of the project increases each group’s self-confidence and the girls involved can overcome their fears and do well in the modern world. – says Ewa Łabno-Falęcka, Director of Marketing Communication and External Relations at Mercedes-Benz Manufacturing Poland.
Partners of “Girls Go Technology 2021” are: Siemens Polska, WSSE “INVEST-PARK”, Educational Cluster Invest in EDU, Randstad Polska.